Great analysis.The price is always the most significant factor.
Some try and argue that if we played Liverpool/United etc. that it would sell out, but there's not much to back that up.
In 2019, we played Liverpool at home in the third round and got 25,849 and £30 an adult. Liverpool brought the Steve Bull lower and the quadrant.
In the fourth round we got 28,844 against Shrewsbury Town when the ticket was £15. Shrewsbury didn't sell out all the Steve Bull lower.
So it's hard to accept the glory hunter tag that some want to throw about.
I'm a season ticket holder so this sort of thing doesn't usually register with me, but I saw on social media that face value for a South Bank ticket on Sunday was £41.50!! Sheffield United at home on the TV. It's insane and presumably closer to £50 on the sides?
This usually triggers a response of 'everyone else charges loads' or 'have two pints less at the pub' or other rubbish.
Yes football clubs on a whole are greedy ****s but we don't care about others, it's about Wolves for us, and unfortunately we're one of the worst in the country for this.
If we can't sell out against Brighton at home for a place in the QF of the FA Cup then you shouldn't be a fool like that Danks and question our support. Your questions should be towards those who set it at a price that's too much.
We're a football club based in one of the poorest areas in the country and it would be nice for our club to recognise that every now and then with the ticket prices, especially in a cup game that they won't have (or shouldn't have) budgeted for.
Perhaps Fosun's greatest, most long-lasting failure has been the failure to use pricing to build the fanbase. They have squandered almost EIGHT years in failing to take this fundamental issue seriously. The ground should have been expanded as a matter of priority, and cheaper ticket prices used to lower the average age of match attenders and, more broadly, build the fanbase for the next generation. And beyond.
Shameful.
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