IF we get promoted there will be a number of factors surrounding the finances available to us. First what do we have available, the Sky money, attendances, sponsorship and may be some of SM's Â£30M. With the economic down turn will Sky have the money, reduction in advertising and subscription, ITV had problems so why not Sky. SM has made his money through property, is the Â£30M ring fenced or are we subject to the property downturn? How will the season tickets and match by match ticket sales be affected? If Sky, sponsorship and SM money dries up this is not the worst thing that can happen to us as all things are relative others will be affected a lot more than us (massive debt, loss of Sky revenue, falling attendances, players on huge wages and owners skint) Thanks to Sir Jack we are not in debt, we are not reliant on the Sky money as we have not seen it for a while, attendances would either rise or stay stable if we are promoted, players are not currently on high wages and the owner may or may not be skint. This is all a what if scenario and may have been covered by other posts if it has I apologise and encompassed by that big small word right at the beginning IF.