That wont attract many aspirational footballers. Cant see the Patricios, Moutinhos and Neves of this period wanting to joinJeff doesnt care about football. Its about revenue, brand and long term value. As long as we stay up he will be happy. He did not mention ambition, trophies, on pitch progress or anything optimistic. Football is incidental. A means to an end. Nothing more nothing less. All the other videos arent worth watching as the people have no power. Only jeff